Laying foundations for Volvo’s future

Where we started

A huge global portfolio, served by a small brand team, looking for help in how to capture and communicate the essence of Volvo Cars across a huge global portfolio.

The journey

We didn’t just provide a one-off branding solution – our relationship began with a small communications brief that blossomed into nine years of continued collaboration and trusted partnership. During this time we helped Volvo develop and manage their global brand identity while maintaining their distinctiveness. We worked together to analyse and solve problems, showed them the way, provided the tools for brand self-sufficiency, and then let them drive it forward. Their way.